This is a good question for several reasons. People want to know, most often for spas, what they should wear to ensure they are prepared and comfortable for the service that they are about to receive. Some people may ask this question of salons in the case of needing a button-down shirt instead of something that pulls over the head, but generally, most spas and salons will say “come as you are”. Still, you’ll want to let people know either way.

You don’t have to include a full list of services here, but you should cover how inclusive your salon or spa is by covering the basics and major features. You can also use this space to link to your service pages and allow people to dig deeper and learn more about what you have to offer. It helps increase lead generation and allows you to make it easy for people to find answers. Sure, they could just go to your services page, but why would they do that when the answers are (or should be) right here?

Spas and salons are supposed to be relaxing places. Not to mention that if you’re having any kind of hair or body treatment, being on the phone is going to hinder the process. You might think that banning cell phones is an inconvenience to your clients, but it’s a way to increase the relaxation and stress-free nature of your business. You don’t have to ban cell phones or advise people to leave them off, but if you do, make sure that you explain it here and list the rules for using phones in your business.